Gilroy launches Rolls-Royce online magazine

in Campaigns Gilroy
by Louise Gardiner

Since winning a five-way pitch in 2011, Gilroy has been tasked with producing a flagship Rolls-Royce employee and key stakeholder publication.

As well as ensuring we provide content that is engaging, relevant and inspiring across four major divisions (marine, aviation, defence and nuclear), we also have to ensure the publication is appropriate for the company’s 40,000 global workforce who operate in 50 countries worldwide.

Keeping in line with the Rolls-Royce approach of constant innovation and continual improvement, we have moved beyond purely the printed page to launch an engaging online version of the magazine.

Launched recently, the first online issue has been incredibly well received, achieving 250,000 page views in its first two weeks.

Why not take a few minutes to view some of the publication and read the full case study