The Gilroy Hot List For 2014

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by James Delves
It’s that time of year when everyone looks into their crystal ball and voices their opinion on what’s going to be hot for the forthcoming year. Analysts point to reports that number crunch data to provide you with an analytical view.  Fleet Street judge the mood of the nation and offer the latest industry gossip in magazines and newspapers, while industry peers from across the business community fight to ensure their latest offerings are viewed positively. 
 

E3 2013 - the battle for your living room

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by James Delves

The biggest brands in the consumer electronics space will descend on the Los Angeles convention centre this week as E3 kicks off. Not to be left behind, the Gilroy team dusted off their sunglasses, practiced poker faces in the mirror and decided to check out the show. Over the next few days we will be reporting back on the winners and losers and just what gadgets we can expect to be spending our money on over the next twelve months.

 

So what is E3?


Making the most of your client’s inbox.

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by Nick Lee

We have spoken before about the benefits of responsive design with our post last summer outlining 5 core benefits of this design technique.  The post focused on responsive websites which are considered to be a standard deliverable at Gilroy across the majority of


Move over Bing, Yahoo - its videos time to shine

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by James Delves


What Conversation?

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by Matt Neal

Tweet this, like that. Follow, feeds, friends. Everyone’s talking social these days, but with so many channels and so many options, it’s difficult to know where to start. If you’re a B2B organisation it can be difficult to know whether to even bother. Did you know that there are over 200 social networking sites and that doesn’t even include social sharing apps such as Instagram, which was bought recently by Facebook for $1 billion. The rise of social media has been staggering.


Who moved the goal posts?

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by Kevin Sleap

The B2B marketing revolution is here. After decades of gentle evolution, decision making for B2B customers is changing at a scale and pace never seen before. And it’s all down to digital. Broad adoption of the internet as the definitive means of researching, sourcing, comparing and selecting products, services and solutions has fundamentally changed the way that businesses need to market themselves.


McAfee Selects Gilroy for next stage of social media programme

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by Kevin Sleap

Refreshed blog will sit at the heart of a global thought leadership strategy for McAfee Endpoint protection

After a hugely successful quarter, which saw the Gilroy team deploy an effective global digital media plan, traffic levels to McAfee’s Endpoint Protection blog have increased significantly – indeed, returning user levels grew by 300%.


Pheed your eyes on this

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by Anna Francis

You have heard of Twitter, Facebook, Instagram and YouTube, how about Pheed?


Why the infographic is leading the pack

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by James Delves

Infographic


Is the iPhone 5 still fit to wear the crown?

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by Gary Cottington

So I’m sure by now most of you are sick of reading articles on the latest addition to the Apple family, the much anticipated iPhone 5. At Gilroy we have lots of toys or as we refer to them – ‘tech’. If there’s a new product or service available, you can guarantee someone has bought or downloaded it. Our clients love it and we get to play – sorry, experiment with them. With this in mind I thought I’d give you all a firsthand analysis of the new iPhone... electronic warts n’ all.


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